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Posts tagged "mojo"


Why Your Supermarket Only Sells 5 Kinds of Apples

Meet John Bunker. He wants to bring back the thousands of apple varieties that made American great.

Great article. Click through! Here in Western Mass., I enjoy dozens of apple varieties. Fresh, cider, pies, cider, and turnovers forever! (also cider)


So it’s a good thing that exists.

Their argument against cleaning up after businesses is that it costs money. That’s it in a nutshell.  


Listen to MoJo reporter Julia Whitty discuss her cover story how the US Navy is leading the charge on clean energy.

Last week, Sascha Peterson, President of Adaptation International, and I had a short discussion about the possible future and direction the federal government will take with respect to climate adaptation.

From my experience working with the Agencies, it’s not Obama, the EPA, nor the DOI that will lead on climate change, but the Department of Defense. Sounds strange, but the DoD will lead the push to mitigate and adapt to climate change. As it stands, the agencies have cobbled together various ways to internalize and manage response to climate change. But the military - namely the Navy - has taken the lead in adaptation at the federal level. As Whitty shows, it is indeed the military that will lead the other agencies, rather than the other way around.

The Crisis in Climate Reporting.”  - An event by climate, environment, and media experts on how journalists are a critical conduit to discussing climate change.

The speakers explored several practical solutions and then launch into a decent Q&A. Some were simple, such as directing readers to share their reading materials or collaborate with authors from various news outlets (e.g., Mother Jones partnering with, say, Washington Post to work on and cross-post the same stories, which would reach different audiences.). It was good to hear some practical solutions rather than esoteric brainstorming.

The public is poorly served by reports about climate change that follow familiar lines and surface only when there’s a severe weather event or UN conference; meanwhile, media outlets like the New York Times are scaling back on environmental reporting.

Orion and media watchdog Free Press convened a panel of authors and activists (including Kate Sheppard, M. Sanjayan, Bill McKibben, and others) to propose concrete actions for improving the state of climate reporting in the mainstream media.

Climate Science Communications Week is winding down at Climate Adaptation!  For the entire week of Feb. 18 - 23, I covered how climate change is discussed by the media, scientists, researchers, academics, and politicians. If you have sources or ideas on communicating climate change, send to:

Fits perfectly with Communications Week: trolling. I actually, surprisingly don’t have many trolls. I have had some bizarre interactions, especially with fundamentalist environmentalists (OMG like talking to a wall), but rarely do I encounter haters. There’s misunderstanding and misinterpretation, but that’s not trolling. I wonder if trolling is an issue on Tumblr at all?

Either way, trolling is a problem in science reporting. So much so that researchers have studied it. A summary of their findings:

Anyone who’s spent any time on the internet is familiar with trolls. From politics to sports to science, trolls take pleasure in bashing a story from every possible angle. Science is no exception, and recent research shows that when it comes to science news, the trolls are winning.

The University of Wisconsin reports on a recent study that tried to quantify just how much of an impact trolls could have on a reader. Basically, the researchers showed comments on a blog post about nanotechnology to study participants. They surveyed their users pre-existing ideas about nanotechnology and measured how those ideas might change based on the blog and the comments beneath it. What they found was that negative comments, regardless of their merit, could sway readers. The University of Wisconsin writes:

For rapidly developing nanotechnology, a technology already built into more than 1,300 consumer products, exposure to uncivil online comments is one of several variables that can directly influence the perception of risk associated with it.

“When people encounter an unfamiliar issue like nanotechnology, they often rely on an existing value such as religiosity or deference to science to form a judgment,” explains Ashley Anderson, a postdoctoral fellow in the Center for Climate Change Communication at George Mason University and the lead author of the upcoming study in the Journal of Computer Mediated Communication.

At Mother Jones, Chris Mooney puts it this way:

The researchers were trying to find out what effect exposure to such rudeness had on public perceptions of nanotech risks. They found that it wasn’t a good one. Rather, it polarized the audience: Those who already thought nanorisks were low tended to become more sure of themselves when exposed to name-calling, while those who thought nanorisks are high were more likely to move in their own favored direction. In other words, it appeared that pushing people’s emotional buttons, through derogatory comments, made them double down on their preexisting beliefs.

It’s Climate Science Communications Week at Climate Adaptation!   For the entire week of Feb. 18 - 23, I’ll cover how climate change is discussed by the media, scientists, researchers, academics, and politicians. If you have sources or ideas on communicating climate change, send to: